You want to create innovative products & solutions but need a better way to collaborate, design & test.

We Can Help.

You want to create innovative products & solutions but need a better way to collaborate, design & test.

We can help

Design inspired by nature...

Meet Fugu

Fugu, the Japanese name for ‘pufferfish’, is our mascot and the inspiration behind the name hey!fugu.

An under the sea artist, Fugu inspires us with his winning combination of beauty and function as he creates clever sand designs to help him stand out in a crowd to catch the eye of the right partner.

Design inspired by nature...

Meet Fugu

Fugu, the Japanese name for ‘pufferfish’, is our mascot and the inspiration behind the name hey!fugu.

An under the sea artist, Fugu inspires us with his winning combination of beauty and function as he creates clever sand designs to help him stand out in a crowd to catch the eye of the right partner.

Fugu reminds us of the iterative nature of design thinking – an approach that changed everything about the way we approach projects and work.

Our Approach

discover. create. elevate

Design Thinking involves thinking from the user’s perspective and getting fast feedback – working to complete MVP’s as quickly as possible to validate assumptions and get market feedback, before investing a large amount of capital or development time. We love feedback and use a process of ‘iterate, iterate, iterate’ with testing and feedback informing the next version of the workshop or product.

Always with a sense of play at heart – whether delivering a workshop, prototyping an app or designing a new piece of software – curiosity is the key component in our approach.

Design Thinking is a human-centred approach to innovation that draws from the designer’s toolkit to integrate the needs of people, the possibilities of technology and the requirements for business success.

Our Offering

How can we help you?

Workshops

Ineffective meetings? A big chunk of time taken from your day with not much really achieved? We’re here to help you find clarity in our facilitated workshops.

Wireframes for digital products

User Experience Design is about thoroughly understanding user needs and business objectives to create a product or platform that can be tested and iterated until the best results are achieved.

Clickable Prototypes

Clickable prototypes for fast feedback from users, investors and key stakeholders before going into development.

Carien van Eeden

Head of Do

Tanille Retief

Head of Think

Tarryn Hatchett

Head of Heart

The Humans That Make it happen

Carien van Eeden

Head of Do

Tanille Retief

Head of Think

Tarryn Hatchett

Head of Heart

The Humans That Make it happen

Meet Some of Our Clients

Working across continents

We’ve worked with businesses across a wide range of industries including health insurance, B2B insurance, SME Incubation, training and development, automotive and manufacturing. We enjoy working with both clients and developers, and pride ourselves on our curious, high-energy approach.

Contact us

It’s a sea kelp jungle out there, filled with possibilities.